Digital Track and Trace for governments

Develop a positive investment climate in your country by tackling illicit trade and protecting brands from counterfeiting

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Shape
Increase tax collection
Protect lives and health
Monitor consumer markets
Eliminate illicit trade

What is the cost of illicit trade?

Illicit trade is a global problem that damages economies and threatens the lives and health of civil population. If illicit trade were a country, its economy would be larger than Brazil, Italy and Canada – and as large as Mexico and Indonesia combined (World Economic Forum 2019).


3%
of global GDP is the size of illicit trade
$2.2 tn
is the total economic damage from illicit trade
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12% of tobacco is illicit

Illicit tobacco trade leads to the government revenue loss of US $40.5 bn. Lower income countries lose 30% more revenue compared to high income countries (NCBI).

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US $8.9 bn is the annual fiscal loss from illicit alcohol

Illicit alcohol creates health risks, unfair competition and massive fiscal revenue loss for governments. 26% of alcohol is estimated to be illicit (Euromonitor).

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>1 million deaths per year result from illicit medicines

The largest number of cases occur in Africa (WHO). Global counterfeit pharmaceuticals trade is estimated at US $4.4 billion (OECD/EUIPO 2019).

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How does traceCORE help?

traceCORE Track & Trace is a centralized software platform controlled by the goverment that provides information on products’ movements across the supply chain from importation or manufacturing to point of sales.

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Secures the supply chains
 

Enhances excise tax collection

Protects citizens from harmful products

Confronts illegal criminal networks

Detects counterfeits and other violations

Fosters fair competition
 

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How does traceCORE work?

  • Manufacturers get registered in the system
  • The system provides unique and secure codes
  • Codes are applied to products
  • Any events associated with the product are tracked as the product moves across the supply chain
  • At the checkout the code is read by the cash register and withdrawn from circulation
  • If the code is absent or faulty, the product will not be sold and a violation will be reported
  • Law enforcement, customs and tax officers can use the mobile interface to validate compliance during field inspections compliance
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Mobile app empowers consumers and authorities to validate products

By reading the Data Matrix code on the packaging consumers get detailed information about the product:

  • producer
  • place of origin
  • production date
  • expiry date
  • ingredients
  • quality, eco or halal certificates
  • carbon footprint or recycling information

Strong public control through consumer engagement helps the authorities tackle illicit trade.

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Key features

Comments

20+ product categories available

Get control over key markets and sensitive product categories. Grow the system gradually at a comfortable pace.



Analytics

Enhanced code security and protection

We have developed a patented system for code protection. The ID codes are fraud-resistant and impossible to copy.



Group

Open API for seamless connection

Connectors to most popular systems are available out of the box. We can also develope connectors to legacy systems and hardware.



Notifications

Built-in consumer engagement mechanics

A powerful consumer app increases system adoption by connecting to customer loyalty and retention programs.



Tasks

International and local standards support

traceCORE is fully interoperable and can support both international and local coding standards.


Security

No excessive cost is put on the industry or consumers

We advocate an evolutionary approach to traceability implementation. The industry may start using new methods without interrupting production or taking on excessive costs.

A win-win solution for all stakeholders

Tackling illicit trade is an important objective for governments, legal manufacturers, businesses and consumers.

Digital Marketing
  • Governments collect more tax revenue and customs duties.
  • Legal manufacturers are protected from unfair competition, which makes supply chains transparent and attracts investment.
  • The system provides valuable data for consumer markets control and effective reserves management.

Web Development
  • Legal manufacturers protect their brands and build customer loyalty, which leads to an increased market share and a better brand image.
  • There is no more need to frequently audit legal manufacturers which reduces overall administrative burden on business.
  • Producers use traceability data to optimize production, logistics, marketing and other processes.
  • Traceability facilitates product recall and reduced associated risks.

Application Development
  • Product authenticity is validated at POS, which helps avoid buying low quality and substandard products.
  • Customers can make an informed choice of products that comply with environmental, sustainability, fair-trade and halal practices.

Why choose traceCore?

Revenue growth

Excise tax collection can be increased by 27 to 86% annually depending on the product category.

*based on project results in several countries

Illicit trade reduction

traceCORE Track and Trace implementation can lead to a 30-50% reduction of illegal products in the market

*based on project results in several countries

Sustainability

traceCORE solutions can be used to support sustainability programs such as recycling and carbon footprint reduction.

Safety

Built-in recall and authentication tools lead to better consumer health protection.

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