Perfume Track and Trace
Luxury Deserves Authenticity: Secure Your Perfume's Prestige with Track & Trace.
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Reduced Counterfeiting and Fraud
Greater Supply Chain Transparency
Enhanced Brand Protection
Improved Consumer Confidence
The legitimate industry loses €4.7 billion annually due to counterfeit cosmetics (perfumes, beauty and make-up)
Counterfeit products correspond to 7.8% of the beauty sector sales. This translates into employment losses of approximately 50,000 jobs.
The total loss of government revenue (household income taxes and social security contributions, corporate income taxes and VAT) can be roughly estimated at €1.7 billion.
Elevate your brand and empower consumers with complete transparency
Track & trace your perfume's journey, from source to shelf.
- Simple and secure: easy-to-implement, secure and tamper-proof verification methods.
- Data-driven insights for informed decision-making throughout the supply chain.
- Consumer Engagement. Consumers can verify product authenticity using mobile app or QR codes, fostering a sense of connection with your brand.
Key Features
- Protect your brand by assigning a unique identifier to each perfume bottle at the point of production. This could be a QR code, RFID tag, or other secure method.
- Consumers can use a mobile app or online platform to scan the code and verify the product's authenticity in real-time.
- Track the movement of each perfume bottle throughout the supply chain. This helps identify and remove counterfeit products that may enter the system.
- Consumers gain confidence in the authenticity of their perfume purchases, fostering brand loyalty and advocacy.
Protect Your Brand Legacy
Build Consumer Trust and Brand Advocacy
Optimize Your Supply Chain
Data-Driven Verification
User-Friendly Interface
Effectively manage Product Recalls
Benefits
Elevate your brand with fragrance traceability
- Perfume traceability facilitates compliance with industry standards and regulations, streamlining monitoring and enforcement processes.
- It protects public health by ensuring the quality and safety of perfumes, reducing the circulation of counterfeit and substandard products.
- Enhanced market surveillance capabilities support investigations and enforcement actions against fraudulent activities.
- This safeguards the economy by reducing the prevalence of counterfeit goods and protecting legitimate businesses and revenue streams.
- Perfume traceability combats counterfeiting, protecting brand reputation and ensuring that only genuine products reach consumers.
- It optimizes inventory management and reduces waste, enhancing visibility and control over the entire supply chain.
- This transparency builds and maintains consumer trust, fostering long-term loyalty by demonstrating a commitment to quality and authenticity.
- Brands gain valuable insights into market trends and consumer behavior, using data analytics to inform strategic decision-making.
- Efficient crisis management capabilities help brands address issues quickly, minimizing impact on brand image and consumer trust.
- Perfume traceability ensures the authenticity of purchased perfumes, preventing exposure to counterfeit products. It guarantees the quality and safety of perfumes, providing detailed product information, including ingredients and manufacturing processes.
- This builds consumer trust in brands that prioritize transparency and offers a reliable basis for purchasing decisions.
- Consumers receive timely notifications about product recalls, allowing them to quickly identify and avoid potentially harmful products.
