Perfume Track and Trace

Protect your perfume brand and its reputation with traceCORE Perfume Track and Trace.

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Reduced counterfeiting and fraud
Enhanced brand protection
Improved consumer confidence
Greater supply chain transparency

Systech reported that counterfeit cosmetics claimed 10% of the industry's market share worldwide.

The EU Intellectual Property Office reports that counterfeit cosmetics have resulted in a loss of €3 billion (approximately USD 3.26 billion) in the European market, accounting for 4.8% of total sales.

Even more concerning, these fake products often contain harmful substances like mercury, arsenic, and methanol. They are often produced in unsanitary environments, leading to bacterial contamination that can trigger serious allergic reactions, chemical burns, and eye infections.


52%

of consumers lose trust in brands after unknowingly buying counterfeit products online (Incorpro).

$5.4 bn

is lost annually by the cosmetics and personal care industry due to counterfeit products (OECD).

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Elevate your brand and empower consumers with complete transparency.

Real-time management of each store
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Track & trace your perfume's journey, from source to shelf.

  • Simple and secure: easy-to-implement, secure and tamper-proof verification methods.
  • Data-driven insights: you will be able to make informed decisions throughout the supply chain.
  • Consumer engagement: Consumers can verify product authenticity by scanning DataMatrix codes via the mobile app, fostering a sense of connection with your brand.

Key features

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Brand protection

Assign a unique identifier to each perfume bottle at the point of production, such as a DataMatrix code.



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Data-driven verification

Consumers can use the mobile app to scan the code and verify the product's authenticity in real time.



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Supply chain optimization

Track the movement of each perfume bottle throughout the supply chain, identify and remove counterfeit products that may enter the system.



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User-friendly interface

Easily manage everything through our intuitive dashboard for a smooth experience.



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Building consumer trust

Consumers gain confidence in the authenticity of their perfume purchases, fostering brand loyalty and advocacy.



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Product recalls

Quickly and efficiently handle product recalls to ensure consumer safety and compliance.



A win-win solution for all stakeholders

Protect perfume brands and ensure exceptional quality using traceCORE Perfume Track and Trace.

Digital Marketing
  • Ensuring compliance with industry standards and regulations while streamlining monitoring and enforcement processes.
  • Protecting public health by ensuring the quality and safety of perfumes, reducing the circulation of counterfeit and substandard products.
  • Obtaining enhanced market surveillance capabilities that support investigations and enforcement actions against fraudulent activities.
  • Safeguarding the economy by reducing the prevalence of counterfeit goods and protecting legitimate businesses and revenue streams.

Digital Marketing
  • Combatting counterfeiting, protecting brand reputation and ensuring product authenticity.
  • Optimizing inventory management and reducing waste while enhancing visibility and control over the entire supply chain.
  • Building and maintaining consumer trust while fostering long-term loyalty by demonstrating a commitment to quality and authenticity.
  • Gaining valuable insights into market trends and consumer behavior while using data analytics to inform strategic decision-making.
  • Efficient crisis management capabilities to help brands address issues quickly, minimizing impact on brand image and consumer trust.

Digital Marketing
  • Ensuring the authenticity of purchased perfumes, preventing exposure to counterfeit products. It guarantees the quality and safety of perfumes, providing detailed product information, including ingredients and manufacturing processes.
  • Building consumer trust in brands that prioritize transparency, offering a reliable basis for purchasing decisions.
  • Receiving timely notifications about product recalls while quickly identifying and avoiding potentially harmful products.

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